Great businesses are built by passionate entrepreneurs …
…with an idea & an exceptional understanding of the customer & the marketplace.
Investment Criteria
Founder / Team
Founder, Founder, Founder … passionate, entrepreneurial
Significant Content, Insight
Collaborative
Intangibles
Strong Core Team
Idea, Competitive Edge
Idea/Concept
Bright-line Competitive Differentiation
Barriers
Growth Potential
Clear Market Development and Revenue Roadmap
Ramp-Scale Options
Adjacencies
Timing
Right Market Timing
Customer Readiness
Economics
Strong Cash Flow
Revenue Model
Margin Economics
Agility
Avenues for Managing Upside and Downside Risks
Obsess … the Asper Group Story
“Obsess launched in Fall 2016. We met Neha Singh, Founder, through Obsess’ participation in the New York Fashion Tech Lab accelerator the following Spring. Neha stuck us immediately as a super-competent, passionate star … and, with huge intangibles and credentials: MIT, Google, Vogue.
Asper Group invested a few months later as part of the first group of outside investors. And, we participated in every raise thereafter.
Big idea: Obsess set out to bring 3D immersive, experiential shopping tech to the boring 2D world of e-commerce (remember scrolling Amazon in ’16?). At the time… no VR, digital stores.
Today, Obsess is widely recognized as the leading VR/AR, virtual shopping platform partner for top Brands, and retailers … having created over 400 AI-powered VR stores, experiences. What an incredible journey! Have a look at the Obsess talent and platform in action below … enjoy!
Oh, yeah … re the quiz question: On the Home page, did you see the Obsess logo on the Nasdaq Tower MarketSite LED display — “The Leading 100 Innovative Tech Start-ups Driving the Future of Brand-to-Consumer”?
— David Asper
Illustrative Profile: